What Are Shopify Checkout UI Extensions? and Why Do I Need Them For My Shopify Plus Store?

Learn how Shopify Checkout UI Extensions let you customize your Shopify Plus Checkout experience—and how apps like Checkout Plus help boost AOV, CRO, and BFCM sales.

What Are Shopify Checkout UI Extensions?

Shopify Checkout UI Extensions are the next generation of checkout customization tools designed for merchants who want to personalize their Shopify Checkout experience safely and efficiently.

They allow you to add new features—such as upsells, trust badges, banners, and custom messages—directly inside the Shopify Checkout, all without editing code or using fragile checkout scripts.

These extensions act as modular building blocks within Shopify’s secure checkout framework. They’re fast, reliable, and fully optimized for performance, meaning your checkout remains both beautiful and stable.

For Shopify Plus merchants, this means total control over your checkout experience while staying 100% compliant with Shopify’s latest updates and PCI standards.

Why Shopify Plus Stores Need Checkout UI Extensions

If you’re running a Shopify Plus store, your checkout experience directly impacts your conversion rate (CRO) and average order value (AOV). Shopify Checkout UI Extensions give you the flexibility to create a more engaging, branded, and profitable checkout experience.

With UI Extensions, you can:

  • Add upsells and cross-sells that boost AOV right inside checkout.
  • Display trust badges and payment icons to build buyer confidence.
  • Promote BFCM (Black Friday Cyber Monday) sales with custom banners.
  • Personalize the checkout experience by targeting messages based on location, shipping method, or customer tags.
  • Improve CRO with custom fields, delivery notes, or brand messaging.

Unlike older checkout.liquid files—which are being deprecated—UI Extensions are fully supported, secure, and forward-compatible with Shopify’s evolving checkout platform.

How Checkout Plus Makes UI Extensions Easy

Checkout Plus is built to make Shopify Checkout UI Extensions accessible for every merchant, without requiring coding knowledge.

Through a simple, user-friendly interface, Checkout Plus lets you design, preview, and launch checkout customizations instantly.

With Checkout Plus, you can:

  • Add dynamic upsells that trigger based on cart conditions.
  • Customize the Thank You page with post-purchase offers.
  • Display BFCM banners and seasonal promotions.
  • Add trust badges, payment icons, and social proof for credibility.
  • Set conditional logic for checkout messages based on location, product, or total value.

Everything integrates natively within Shopify Checkout, ensuring fast performance and a consistent shopping experience across devices.

Why It Matters for BFCM and Beyond

With Black Friday Cyber Monday approaching, every click and second at checkout matters.

Checkout UI Extensions empower you to deliver personalized experiences that increase sales, reduce abandonment, and enhance trust—all without sacrificing speed or security.

By using Checkout Plus, Shopify Plus merchants can easily optimize their checkout flow, increase AOV through strategic upsells, and capture more revenue during the busiest shopping season of the year.

Key Takeaway: Customize With Confidence

Shopify Checkout UI Extensions represent the future of checkout customization.

They’re secure, scalable, and built to help brands grow faster.

And with Checkout Plus, you can unlock all their benefits today—without the complexity of development work.

Whether you’re preparing for BFCM or looking to improve conversions year-round, Checkout Plus helps you customize your Shopify Checkout beautifully, effectively, and with confidence.

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