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Checkout Plus vs UpsellPlus

Choose Checkout Plus for a flat monthly price and built-in reviews and checkout rules, while UpsellPlus pricing grows with upsell revenue.

Checkout Plus

vs

UpsellPlus

Choose Checkout Plus. UpsellPlus is a strong pick if you want upsells on every page, including product pages and Shopify POS, with A/B testing built in, but its plans are capped by the upsell revenue it generates and checkout customization starts at $119 a month. Checkout Plus is the better fit for most merchants who want upsells, free gifts, trust, reviews, and checkout rules around checkout, thank you, and order status pages at a flat monthly price.

The bottom line

Choose Checkout Plus over UpsellPlus if you want to sell more around checkout at a price that stays put. UpsellPlus is a well rated, Built for Shopify upsell app with offers on product pages, the cart, checkout, post-purchase, thank you pages, and even Shopify POS, plus A/B testing. Its plans are capped by the upsell revenue the app brings in, and checkout customization starts on its $119 Shopify Plus plan. Checkout Plus gives you upsells, free gifts, trust badges, reviews, custom fields, and checkout rules in one app for $19, $49, or $99 a month.

  • A flat price as your upsells grow. Checkout Plus plans stay at $19, $49, or $99 a month. UpsellPlus caps each plan at $500, $2,000, or $5,000 a month in upsell revenue and moves you up a tier when you pass it.
  • Checkout customization for less on Shopify Plus. Checkout Plus includes checkout customizations from its $49 Plus plan. UpsellPlus checkout customizations start on its $119 Shopify Plus plan.
  • Reviews, surveys, and order rules built in. Pull in reviews from Judge.me, Okendo, or Yotpo, collect surveys and gift messages, and set order validations and limits at checkout.

Feature comparison

See how they stack up.

FeatureCheckout PlusUpsellPlus
App Store listingBuilt for Shopify; 5.0 from 128 reviewsBuilt for Shopify; 5.0 from 147 reviews (checked October 27, 2026)
Shopify planBasic works on all Shopify plans; checkout customizations need Shopify Plus (Plus and Advanced)Product page, cart, post-purchase, and thank you page offers work on every plan; checkout offers and customizations need Shopify Plus
Checkout upsellsCheckout upsells, one-click add-ons, and product recommendationsCheckout offers in the checkout, checkout header, and checkout footer (Shopify Plus)
Post-purchase and thank you pagePost-purchase page upsells, plus thank you page upsells and customizationsOne-click post-purchase funnels with upsells and downsells, thank you page offers, and partner offers through UpsellPlus Earn
Cart and product pagesCart page upsells, plus auto add product or gift on the cart pageProduct page, cart page, cart drawer, and pop-up upsells, plus its own slide-out cart drawer
Free gifts and add-onsFree gifts, gift wrap, warranties, shipping protection, and subscription upgradesFree gifts, gift wrap, warranties, shipping protection, subscription upgrades, and bundles
Order status and accountsOrder status page and customer account customizationsOrder status and customer account page offers
Trust and reviewsTrust badges, plus reviews from Judge.me, Okendo, and YotpoTrust badges and payment icons; no review app integrations listed
Custom fieldsGift messages, delivery instructions, surveys, and formsCustom fields, like a gift message
Payment and shipping rulesPayment and shipping customizations, plus order validations, limits, and rulesHide payment or delivery methods by rule, plus an address validator for P.O. boxes and military addresses
In-store (POS)Not offeredUpsell tile on the Shopify POS home screen for staff
Testing and analyticsClick-through rates, conversion rates, recommendation performance, and funnel performanceA/B and multivariate tests, holdout experiments, and per-offer analytics with CSV export
PricingBasic $19 / Plus $49 / Advanced $99 a month, a flat price that does not change with your upsell revenue; Plus and Advanced need Shopify Plus; free for development and staging stores; 7-day free trialFree to build and preview; Launch $49 a month (up to $500 a month in upsell revenue), Shopify Plus $119 a month (up to $2,000), Scale $199 a month (up to $5,000; Shopify Plus required); moves you up a tier automatically when you pass the cap; optional managed service for $499 a month extra on Scale; 14-day free trial
Best forMerchants who want upsells, gifts, trust, reviews, and checkout rules around checkout, thank you, and order status pages at a flat monthly priceStores that want upsells on every page plus POS, with A/B testing built in, and are fine with a price that grows with upsell revenue

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